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UX Research for Trust, Confidence & Access in In-Home Healthcare

A research-driven UX case study focused on improving trust, communication, and accessibility in in-home health evaluations for older adults. Through interviews, journey mapping, and systems thinking, this project explored how design can reduce anxiety, increase engagement, and better support diverse health needs.

Project Snapshot

Role: UX Researcher, member of a cross-functional research team

Collaboration: In partnership with Signify Health

Participants: Older adults, caregivers, and healthcare providers

Methods: Interviews, journey mapping, usability testing, prototyping

Deliverables: Research insights · Opportunity areas · Experience strategy recommendations

Tools: Figma, Figma Jam, Miro, Research synthesis

Responsibilities:

  • Conducted semi-structured user interviews
  • Facilitated and participated in research workshops and brainstorming sessions
  • Supported journey mapping and systems mapping activities
  • Helped synthesize qualitative data into key themes and insights
  • Contributed to translating research findings into experience recommendations

The Problem

Signify Health provides in-home health evaluations for older adults, but many members reported feeling skeptical, confused, or anxious before and during visits.

These issues often resulted in:

  • Missed or declined visits
  • Reduced engagement
  • Lower program benefit awareness
  • Long-term adoption challenges

Key challenges included:

  • Low trust in unfamiliar providers
  • Unclear expectations & communication
  • Limited health literacy
  • Different comfort levels with technology

The Solution

Working as part of the research team, I contributed to a research-led design approach that transformed complex healthcare challenges into actionable insights and experience opportunities.

Key outcomes included:

  • Deep qualitative research with older adults, caregivers, and clinicians to uncover emotional, behavioral, and accessibility barriers
  • Journey maps capturing different perspectives before, during, and after visits
  • Systems diagrams to clarify relationships between patients, providers, and technology
  • Design principles focused on clarity, trust-building, personalization, and accessibility
  • Concept directions exploring improved education, preparation, and support touchpoints
  • Engagement strategies supporting confidence before the visit, not just during it

 

Rather than proposing a single interface, the work focused on experience strategy, identifying where and how design interventions could improve confidence, understanding, and continuity of care.

What I Learned

This project strengthened my ability to:

  • Design for emotionally sensitive and high-stakes experiences like healthcare
  • Translate dense research into clear insights that stakeholders can act on
  • Advocate for accessibility and inclusivity when designing for older adults
  • Use systems thinking to understand complex service ecosystems
  • Balance empathy, business goals, and real-world constraints in UX work

 

It reinforced that in healthcare, trust is a design outcome, not just a brand promise, and that small improvements in clarity and communication can have a meaningful impact on people’s lives.

Research Process & Results

View a high-level overview of the project, including goals, key insights, and final outcomes. Click to explore the results. also, Dive into detailed research methods, analysis, journey maps, and findings. Click to explore the full research process and supporting details.

Case Presentation

A concise walkthrough of the project narrative and outcomes.

Project Result

Research & Insights

In-depth research process, data synthesis, and supporting artifacts.

Research Details

Designed by Dornaz Niknezhad — Interaction Design

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